HAVING BEEN INSPIRED BY HEMINGWAY'S BOOK, HE DESIGNED A TYPEFACE
The typeface Hemingway Pro, designed by Alessandro Segalini of the
Faculty of Fine Arts and Design, IEU, is one of the recipients of the
British award “Creative Review” in type design (creativereview.co.uk)
and it is included in the UK Typography Annual 2011.
The members of the jury were: Coralie Bickford-Smith, senior cover designer at Penguin Books; Typographic Circle chair John Bateson; typographic consultant, professor, and author Dr. Fiona Ross; and Adobe type designer Miguel Sousa. According to Patrick Burgoyne, editor of Creative Review, each judge was asked for a written opinion on the relevant entries, which were made available to the judges on the day of the jury.
“I wanted this typeface to relate to the content of The Old Man and the Sea by Ernest Hemingway,” says designer Alessandro Segalini, “to carry the sharpness and harshness, and at the same time to show a stiff and a soft quality—the same qualities in which the nature of the sea is revealed in Hemingway’s novel.”
Although Hemingway was selected within the display typefaces category, it is also suitable for text, movie titles, and signage applications, thanks to its contemporary adaptation of internal classical proportions and stencil quality.
Hemingway Pro Medium has been put to use at Izmir University of Economics on the decorative doors at the Fine Arts and Design Faculty building.
The members of the jury were: Coralie Bickford-Smith, senior cover designer at Penguin Books; Typographic Circle chair John Bateson; typographic consultant, professor, and author Dr. Fiona Ross; and Adobe type designer Miguel Sousa. According to Patrick Burgoyne, editor of Creative Review, each judge was asked for a written opinion on the relevant entries, which were made available to the judges on the day of the jury.
“I wanted this typeface to relate to the content of The Old Man and the Sea by Ernest Hemingway,” says designer Alessandro Segalini, “to carry the sharpness and harshness, and at the same time to show a stiff and a soft quality—the same qualities in which the nature of the sea is revealed in Hemingway’s novel.”
Although Hemingway was selected within the display typefaces category, it is also suitable for text, movie titles, and signage applications, thanks to its contemporary adaptation of internal classical proportions and stencil quality.
Hemingway Pro Medium has been put to use at Izmir University of Economics on the decorative doors at the Fine Arts and Design Faculty building.